New Auto Dealer Product Guide™ (NADPG) is a full size, perfect bound “catalog-styled” and content driven product guide for New Auto Dealers. With a total circulation of over 28,000, NADPG is designed to reach every buyer in the New Auto Dealer industry. With each copy being mailed to the decision maker by name, our unique circulation methods will allow you to reach all qualified buyers at a fraction of the cost of traditional magazine advertising. With 2 editions published per year, the guide will distribute to approximately 4,800 unique New Auto Dealers each month, reaching the entire circulation over a 6-month period. Then the process starts over again!